Erin Gilliam Haije, Author at Mopinion https://mopinion.com/author/erin-gilliam/ Customer Feedback Intelligence For Digital Enterprises Thu, 07 Dec 2023 13:56:17 +0000 en-US hourly 1 https://wordpress.org/?v=6.0.2 7 Voice of Customer examples from top-tier brands https://mopinion.com/voice-of-customer-examples/ https://mopinion.com/voice-of-customer-examples/#respond Thu, 07 Dec 2023 07:24:57 +0000 https://mopinion.com/?p=87896 Listening to the Voice of Customer (VoC) is a process that helps your organisation map out the wishes and needs of your customers, enabling you to create an optimal customer experience. What’s interesting about this process, however, is that every organisation gathers and utilises this data differently. Are you in need of some inspiration for […]

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How SUPER RTL keeps a pulse on user satisfaction https://mopinion.com/how-super-rtl-keeps-a-pulse-on-user-satisfaction/ https://mopinion.com/how-super-rtl-keeps-a-pulse-on-user-satisfaction/#respond Tue, 05 Dec 2023 12:32:48 +0000 https://mopinion.com/?p=87816 TOGGO – a brand by Germany’s leading kids’ entertainment provider SUPER RTL – offers television programming as well as a gamified and engaging platform for both web and mobile. In 2021 and 2022 the TOGGO website and app (respectively) were officially relaunched, allowing TOGGO to break new ground with its wide-ranging cross-content offering. The website […]

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A Guide to Collecting Product Feedback https://mopinion.com/product-feedback/ https://mopinion.com/product-feedback/#respond Wed, 22 Nov 2023 07:25:17 +0000 https://mopinion.com/?p=44087 Markets move fast, leaving little room for delay; a trend which has left many product managers and marketers with a great deal of pressure to perform and achieve product excellence. For these teams, it’s all about getting the right products to market faster with the guidance of user insights, a clear product strategy, and a […]

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Customer Feedback: How to collect and analyse your data https://mopinion.com/customer-feedback/ https://mopinion.com/customer-feedback/#respond Thu, 16 Nov 2023 07:18:33 +0000 https://mopinion.com/?p=50235 Are your customers getting value out of the online experience you’re offering? Are they satisfied with your products and services? And just how loyal are they to your brand exactly? These are the questions customer feedback will help you get the answers to. In return, this clarity and better understanding of customers’ needs is what […]

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Employee in the Spotlight: Elin Jansson https://mopinion.com/employee-in-the-spotlight-elin-jansson/ https://mopinion.com/employee-in-the-spotlight-elin-jansson/#respond Wed, 08 Nov 2023 07:25:05 +0000 https://mopinion.com/?p=87519 Meet Elin. Elin is our newest Content Marketer here at Mopinion. With a true passion for writing, she’s our go-to girl for fresh and persuasive content. But when she’s not busy typing away behind her laptop and polishing off the latest blog post, you’ll probably find her reading, gaming or – as a true Swede […]

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Online Surveys 101: Everything you need to know https://mopinion.com/surveys/ https://mopinion.com/surveys/#respond Mon, 23 Oct 2023 09:09:31 +0000 https://mopinion.com/?p=87231 Surveys, surveys, surveys. They’re all the hype among digital organisations today. In fact, the use of online surveys has witnessed a substantial surge in recent years, with over 80% of businesses employing this method to collect feedback and make data-driven decisions. Not only is it a quick and effective way to gather relevant data from […]

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Best Online Survey Software and Questionnaire Tools in 2023 https://mopinion.com/best-online-survey-software/ https://mopinion.com/best-online-survey-software/#respond Fri, 13 Oct 2023 07:00:35 +0000 https://mopinion.com/?p=11172 Since the emergence of customer feedback, online survey software and questionnaire tools have evolved into something entirely different. Having started as a solution more in the realm of traditional survey tools with long lists of questions and anonymous respondents, online survey software have managed to stay ‘in fashion’ among online marketers. This ongoing popularity is, […]

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Most Popular NPS Survey Questions & Templates https://mopinion.com/nps-surveys/ https://mopinion.com/nps-surveys/#respond Wed, 11 Oct 2023 07:26:05 +0000 https://mopinion.com/?p=86989 Customer loyalty measures the level of trust and satisfaction your customers have with your brand. And what’s more, it fosters a sense of community and belonging, which leads to long-term relationships AND long-term growth. And that – my friends – makes the use of customer loyalty as a metric a huge game changer. By actively […]

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Customer Satisfaction Survey Questions & Tips https://mopinion.com/customer-satisfaction-survey/ https://mopinion.com/customer-satisfaction-survey/#respond Tue, 26 Sep 2023 07:30:43 +0000 https://mopinion.com/?p=86471 From fostering repeat business and generating positive word-of-mouth referrals to bolstering a company’s reputation in an increasingly competitive market, customer satisfaction (CSAT) is the driving force that propels businesses towards sustained growth and prosperity. After all, when customers feel genuinely satisfied, not only does this signal a job well down, but it also translates into […]

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How to Create Free Online Surveys: Tips & Tools https://mopinion.com/how-to-create-free-online-surveys/ https://mopinion.com/how-to-create-free-online-surveys/#respond Tue, 26 Sep 2023 07:29:40 +0000 https://mopinion.com/?p=15828 Choosing to survey people is quite simple. But creating one? That’s another story. Believe it or not, there is a true science to creating online surveys. And I know what you’re thinking…The surveys you’ve taken in the past may have seemed simple at first glance and well, quite frankly they should be. But in reality […]

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